Our story

Junior brings technology. Senior brings strategy.

A no-nonsense agency from Amsterdam with roots in traditional journalism and a forward-facing eye.

JuniorSenior originated from Down Under The Creative Tribe, a creative full-service communication agency from 's-Hertogenbosch, founded in 1997. In 2007 the name changed to JuniorSenior and the focus shifted to youth communication. The agency settled in Amsterdam and won many awards, including Best Youth Marketing Agency in Europe.

JuniorSenior's fast, no-nonsense approach and up-to-date knowledge of new media brought the agency into the picture of companies that wanted to rejuvenate. The Creative Tribe still functions as a production unit with an international network of the best creatives.

Junior means using the latest technology with a fresh perspective on the media landscape. Senior means years of expertise in brand and marketing strategy. For a sharp look at your communication, a fresh sound in the brainstorm, and sound commercial advice.

The marketing of our new product already started after the first meeting.

#storytelling

JuniorSenior was founded by Ab Kuijer. Read more about his experience in media and communication on his LinkedIn profile.