Our story

Junior brings technology. Senior brings strategy.

A no-nonsense agency from Amsterdam with roots in traditional journalism and a forward-facing eye.

JuniorSenior originated from AbOriginals, which later grew into Down Under The Creative Tribe, a creative full-service communication agency from 's-Hertogenbosch, founded in 1997. In 2007 the name was changed to JuniorSenior and the focus shifted to youth communication.

JuniorSenior's fast, no-nonsense approach and up-to-date knowledge of new media brought the agency into the picture of companies that wanted to rejuvenate. The Creative Tribe still functions as a production unit with an international network of the best creatives.

Junior means using the latest technology with a fresh perspective on the media landscape. Senior means years of expertise in brand and marketing strategy. For a sharp look at your communication, a fresh sound in the brainstorm, and sound commercial advice.

The marketing of our new product already started after the first meeting.

#storytelling

JuniorSenior was founded by Ab Kuijer. Read more about his experience in media and communication on his LinkedIn profile.